Biographical Information
Dave Laverty
VP, worldwide marketing, business intelligence and performance management, IBM

Dave Laverty is vice president of worldwide marketing for business intelligence and performance management at IBM. For IBM's Cognos division, he is responsible for driving the global go-to-market strategy and execution covering product marketing, industry solutions, sales support, strategic communications, and marketing communications.

Articles By Dave Laverty
A handful of first steps for marketing campaigns that make the most of social media.
Posted 23 Jun 2009
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