Biographical Information

Lois Brown

Articles for Lois Brown

Are Your Customers Lost in Self-Service?

To attain intelligence-driven, profit-focused self-service, companies can follow this simple four-step plan.

The Shortcut to ROI

Companies that follow this approach to CRM are finding they can achieve quick, measurable profit improvement: Become more customer-centric; act today; make better use of all that data collected in your CRM databases.