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Biographical Information
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Articles By Kristi Nelson
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Intel has given its sales management team the controls with dashboard software that not only monitors sales performance, but also recommends corrective action.
Posted 15 Oct 2001
Television retailer ShopNBC explores the enterprise solution galaxy with Oracle 11i.
Front-office solutions provider FrontRange sees the small business market as an untapped resource.
Posted 04 Jun 2001
A music giant's e-marketing efforts tower with Annuncio Live.
H&R Block uses CRM to overhaul its business processes.
Siebel tackles analytics piece through partnerships.
Its potential is huge, but marketing automation also creates new organizational challenges. Here are some strategies for ensuring your project's success.
Posted 20 Nov 2000
The CRM industry shakeout has reached some of the market's most respected analysts.
Posted 31 Oct 2000
Its potential is huge, but marketing automation also creates new organizational challenges. Here are some strategies for ensuring your project's success.
GoldMine Software helps develop sales at the sports photo agency.
HR outsourcer staff leasing replaces paper-based CRM system--and burns it--with Oracle software.
When Tracy Singh, president of Mesa Energy, couldn't find the right field service solution for his HVAC service company, he cofounded a software startup to build his own.
Posted 05 Jul 2000
CRM is helping the financial services industry shift their orientation from the product to the customer.
Posted 18 Jun 2000
To maintain customer loyalty in an impersonal age, banks are turning to CRM technology
Needing to upgrade a 15-year-old customer support infrastructure to eliminate redundant databases and integrate customer information across the enterprise, Johnson Controls installed Astea's ServiceAlliance to integrate and automate every aspect of the customer service life cycle.
Posted 17 Apr 2000
Johnson Controls improves customer satisfaction by centralizing information.
SFA software gives the world's largest insulin maker a competitive shot in the arm.
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