News In Brief
CRM news from around the industry.
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People & Promotions

Selling solutions provider Interact Commerce has promoted Kevin Bethke from chief sales officer to president and COO. Bethke will oversee the daily operation of the company, enabling CEO Pat Sullivan to focus more on the company's overall vision. During his two-year tenure at Interact, Bethke orchestrated the development of the company's reseller channel, international expansion and revenue growth.

Business intelligence solutions provider Maximal Innovative Intelligence has appointed Kenneth Volet as CEO. Prior to joining Maximal, Volet served as president and CEO of Gentia Software. Preceding Gentia, he served as vice president, worldwide sales and marketing at Seagate Software. Earlier, he was president and CEO of Holistic Systems.

PeopleSoft, a provider of e-business applications to power the Internet, has appointed Jim Hosner vice president of PeopleSoft Mid-Market Solutions. Hosner is responsible for driving PeopleSoft 8 Mid-Market products and services. Most recently, Hosner served as national vice president of sales and marketing for a mid-market SAP national implementation services and software reseller. Before that, Hosner worked for Bureau Van Dijk, Decision Consultants.

Dendrite International, a provider of sales and marketing solutions for the pharmaceutical industry, has hired Michael G. Atieh as senior vice president and CFO. Atieh has held various posts including, most recently, vice president and executive leader of Merck & Co.'s Medicare Business Initiative. Prior to that, he worked as Merck's corporate treasurer. He also held the position as senior vice president, sales, for Merck-Medco Managed Care, among several other executive positions at the same company.

Peter J. Tarrant, vice president, e-business marketing at IBM, has been named to SynQuest's board of directors. As a board member, he will help to set company goals as the e-business solutions provider advances its strategy to enable Web-based supply chain trading communities. At IBM, Tarrant is responsible for the strategy and marketing direction of the e-business market.

Enterprise Development Services, a provider of marketing intelligence solutions to the high-tech industry, has named Stephen Boyle vice president of business development. Boyle will oversee the company's newly established Enterprise Marketing Information Management operations. Boyle has held various sales, marketing and strategic business development positions at IT companies, including Sun, Oracle, FileNet and Data General.

Mergers & Acquisitions

Broadbase Software, a provider of customer-focused analytic and marketing automation applications, has signed an agreement to acquire Servicesoft, a provider of e-service software solutions. With the acquisition, Broadbase will create an integrated eCRM suite that provides a single analytic and operational solution. Broadbase says it now provides a closed-loop platform for intelligent customer interactions across all touch points. Together, Broadbase and Servicesoft have more than 400 global e-business customers in financial services, retail, telecommunications, e-commerce and technological companies.

Pivotal, a provider of XML-based demand chain networks that deliver personalized customer experiences, has agreed to acquire Project One Business Technologies, a provider of Internet solutions designed for the healthcare industry. Pivotal will incorporate Project One's solutions into a vertical operating unit that will deliver demand chain network solutions for the healthcare industry.

ChannelWave Software, a provider of partner relationship management software, has acquired Accurus, an e-commerce infrastructure company. ChannelWave can now extend the capabilities of its Partner Loyalty System, enabling channel partners to share information and resources over the Internet. The acquisition also broadens ChannelWave's e-commerce functionality by helping partners jointly sell over the Web. Channel partners can now create multiskilled teams online, and respond to RFPs from vendors.

Partnerships & Alliances

Interactive Intelligence, a developer of multichannel customer interaction management software, and Witness Systems, a provider of recording and analysis software, have partnered to create a high volume contact center to enhance productivity and improve customer service through an integrated multimedia contact center and advanced recording solution. The integrated solution will extend existing call recording functionality in Interactive's product, Enterprise Interaction Center, by adding the ability to record service representatives during their telephone conversations.

Nortel Networks and Fonix Corporation Bulletin Board signed an OEM license agreement under which Nortel will sub-license Fonix Text-to-Speech products to its clients that require computer telephony integration and telecom enhanced network services. Fonix will complement the current set of Nortel products, such as Interactive Voice Response, voice portals, speech input and fax and Web browsers.

Internet hardware provider Sun Microsystems and E.piphany, a provider of customer interaction software, have partnered to provide customers with a CRM solution running on highly available platforms. The alliance includes joint engineering, and sales and marketing efforts. E.piphany will leverage Sun's sales and marketing organizations to promote E.piphany's CRM solutions; and Sun will endorse E.piphany as an enterprise CRM vendor and partner.

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