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Viewpoints
New technologies expose information in new ways. Are you prepared?
The way your firm treats salespeople may reflect the way it treats customers.
Adhere to a plan and avoid unnecessary changes.
When it comes to software-as-a-service, automated incentives are their own reward.
Make the most of those in-person interactions.
The key to AVM success is overcoming misplaced skepticism.
Keeping your customers from breaking up with you.
Automation may not lead to satisfaction.
Focus on fundamentals when facing shortfalls.
In the treacherous arena of customer service, a kind of literal and psychological disconnect exists between technology company executives (who really ought to know better) and their consumers.
CDI solutions provide the framework for a comprehensive data sharing strategy.
Friendly suggestions to help revitalize and maximize your company's BI strategy.
Forging relationships with a new demographic.
Contact centers are good at cutting costs, but still have a long way to go in quantifying customer satisfaction.
Sales managers must beat the clock when it comes to executing compensation analytics.
A flexible MDM platform delivers rapid return-on-investment.
Transforming your business to a customer-centric organization starts with a CRM-focused services-oriented architecture.
The growing demand for all things "on-demand" -- from our entertainment to our business information -- is rapidly changing how B2B customers and prospects want to learn about your products and services.
How CRM is a clutch performer for the Seattle Mariners -- and their fans.
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