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The Times Company Digital (TCD), the interactive media division of the New York Times Co., is applying adaptive profiling technology it acquired from Abuzz Technologies to promote interactivity by identifying subject experts among users of its various Web ventures.
To extend its advantage in superlative service, Ritz-Carlton implemented a guest relationship management program that helps identify, profile and please most valued guests.
Needing to upgrade a 15-year-old customer support infrastructure to eliminate redundant databases and integrate customer information across the enterprise, Johnson Controls installed Astea's ServiceAlliance to integrate and automate every aspect of the customer service life cycle.
Pegasystems' rule-based technology is approaching the CRM problem with mission-critical systems based on an "old" technology: artificial intelligence.
In Q&A interview, SalesLogix CEO Pat Sullivan discusses his reasons for reacquiring ACT and lays out strategies for the future.
Modern market research was born shortly before World War I at the Curtis Publishing Co., a magazine publisher.
In recent months there have been monumental advancements in wireless data communications and the near future holds even greater promise. Flat-rate pricing, lower-priced wireless devices and modems, support for mainstream operating systems and applications and easier configurations have all contributed to bringing wireless data communications into the mainstream.
The ability to provide millions of small businesses with sales and marketing automation solutions via the Web at rock-bottom prices has sparked new interest in the low end of the CRM market. Several companies are now aggressively staking out this market with Web-hosted, basic function offerings designed specifically for the needs of small companies with small budgets.
EMA solutions address both the efficiency and efficacy issues that have long plagued marketing by offering short-term productivity benefits through work-flow automation and long-term strategic value through enhanced customer management.
ERP pioneer SAP AG has placed a big wager on mySAP.com as the next "must-have" product in the high-stakes world of corporate computing
Epicor's Clientele offers an integrated Customer Relationship Management solution that allows everyone in the organization- -from development to marketing to support- -to track and share client information. Price: Pricing depends on configuration.
Annuncio Live allows the marketing professional to define, automate, track and analyze Internet marketing campaigns targeted one-on-one at e-commerce customers.
Companies seeking solutions for customer and employee training can take advantage of a new Web service, Click2learn.com, for courseware authoring and publishing.
The technological density required for a pure one-to-one customer relationship is not quite here yet. Barriers to pervasive customer segmentation and content management includes engineering and business factors.
I have seen the future of customer relationship management-and it stinks. Oakland, Calif.-based DigiScents Inc. swear on a stack of Wall Street Journals will deliver smell via the Internet. Imagine the possibilities.
Profiles of the 10 most influential figures in the CRM community: Richard Brock, Barton Goldenberg, Paul Selden, George Colombo, Mary Coleman, Ken Dulaney, Thomas Siebel, Pat Sullivan, Jerry Johnson, Norm Francis.
In a study called, "The new economics of transactions: Evolution of unique e-business Internet market spaces," Deloitte Research, a division of Deloitte & Touche, projects the growth of e-business and e-commerce.
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