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If deploying knowledge management solutions were easy, I'd likely be out of a job. But it's not--in fact, it's as hard as it is necessary.
There's no question that KM is finally being accepted, understood and implemented, but technology seems to be at the forefront of these initiatives. And in the feeding frenzy to boast the latest and greatest in hopes of gaining competitive advantage, certain fundamental KM elements fall by the wayside.
Launching a Web site can create some surprising attention, as local niche businesses suddenly become international operations. But for those actively seeking the global market there are many pitfalls--financial, cultural and linguistic--waiting to trip the unwary.
An inrushing tide of customer information has created a new challenge for data warehouse vendors. Now this process is not just about gathering data from various systems, it's also about doing it in a reasonable timeframe.
Opportunities are being created for both manufacturers and independent service organizations (ISOs) by the emerging demand of plant and building owners to outsource what was previously viewed as internal service.
As organizations tighten ROI standards for e-business, the focus shifts from cost savings to managing customer value for top-line growth.
Struggling to untie your customers' potential? Then real-time marketing could be the solution to your problems. eB-21's Steve Bell investigates its use of analytic applications and discovers some daunting obstacles along the way.
Despite CRM failure rates as high as 80%, application providers continue to sell CRM as the ultimate solution for business success. While CRM offers neither salvation nor snakeoil, consultant Carol Eberhardt offers ten factors your company should consider in order to reap the greatest benefits from a CRM initiative.
Many companies are still struggling with how to evaluate CRM solutions. Jim Dickie sheds some light on the criteria firms are using to pick the right products and business partners to support their CRM initiative.
The Ford Motor Company has discovered new sources of profit in their patents, trademarks, know-how and other knowledge assets.
To succeed with a global strategy, a business must have a well-planned IT initiative, supported by a solid business case. The recent £42 million ERP replacement and portal project at B2B distributor Hagemeyer is a case in point.
There remains sound business logic to the concept of personalisation. However, for the time being, it has been relegated to the technology equivalent of a B-list celebrity. A very sad fate indeed for one that fleetingly reached the dizzying apex of stardom.

When I meet someone who says he is implementing CRM, I always ask, "CRM management" or "CRM marketing"? You would be surprised at the number of times the term CRM (which I believe should include all aspects of customer relationships) is used to describe narrow marketing programs, loyalty programs and marketing automation software implementations. In fact, I recently visited a leading CRM site to eagerly read a promising article about CRM only to discover it was about a financial institution's marketing program.

Comparison-shopping for a midmarket CRM solution can be perplexing when each vendor uses a different pricing model to figure its fees.
This piece was written to accompany the feature story, "RFIDs: More Versatile Than Bar Codes," in the July 2001 issue of Field Force Automation magazine.
This piece on Savi Technology's supply chain solution was written to accompany the feature story, "RFIDs: More Versatile Than Bar Codes," in the July 2001 issue of Field Force Automation magazine.
Front-office solutions provider FrontRange sees the small business market as an untapped resource.
Despite initial grumblings from its field force, Demantra has pushed ahead with a Web-based eCRM system from Neteos.
Sales of palmtop computers will explode in the next three years, according to a new study by Cahners In-Stat Group, leaving handheld PCs in the rearview mirror.
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