In this Q&A E-Business Strategist Executive Editor Danna Voth asks Ann Vezina of EDS and Chris Hodges of NDSI Tele Performance what they consider when choosing a site for a customer interaction center.
Daily News,
Posted 02 Apr 2001
After spending thousands of dollars on marketing to lure potential customers onto your Web site, you see your site hits skyrocket but no movement in sales or customer acquisition. Strange? Not really. The problem is that once these people take the bait and click through to view a site, that's often when the process breaks down. EXP and its innovative- -and eerily logical- -Knowledge Exchange are setting out to change that.
Daily News,
Posted 29 Mar 2001
Many dot coms have a new standard for creating and managing relationships with customers, one which all companies--both online and off--will need to meet.
Daily News,
Posted 29 Mar 2001
Pivotal and Siebel have both landed major contracts with European financial firms, while a division of Siemens has agreed to market and implement Pivotal solutions in France.
Daily News,
Posted 29 Mar 2001
First in a two-part series in adopting security best practices to help manage electronic data and avoid liability risks.
Daily News,
Posted 28 Mar 2001
A case study of how Osram Sylvania employed TeaLeaf's Technology's TeaCommerce Suite to understand how well its e-business site is performing.
Daily News,
Posted 28 Mar 2001
The most overlooked use of CRM applications involves examining data collected by field service reps.
Daily News,
Posted 28 Mar 2001
Why do so many CRM implementations fail? Too many companies try to change technology without changing culture. What they need is a collective mindset.
Daily News,
Posted 19 Mar 2001
Acer's ultraportabe TravelMate 350 has many surprising features that its mainstream competitors have yet to match.
Daily News,
Posted 16 Mar 2001
How are today's consultants and their firms keeping up with the ever-increasing demands of CRM project managers?
Daily News,
Posted 15 Mar 2001
Fewer than one in 20 companies currently have automated the link between field service and complex CRM systems--but the potential for unrealized profits is in the billions.
Daily News,
Posted 15 Mar 2001
These 10 steps will help your company develop and maintain a fulfillment strategy that meets customer expectations and maintains a solid foundation for customer retention.
Daily News,
Posted 13 Mar 2001
Jim Dickie, managing partner for Insight Technology Group, explains why achieving a smooth transition into CRM means listening to and addressing the various needs of a reluctant sales force.
Daily News,
Posted 06 Mar 2001
This case study examines how Johnson Controls converted its field maintenance staff into a one-stop sales, marketing and service force.
Daily News,
Posted 05 Mar 2001
WebFocus builds on years of experience to extend business intelligence to the Web by allowing users to retrieve and manipulate data from legacy platforms.
Daily News,
Posted 02 Mar 2001
The UK's Post Office is embracing e-business, with an ambitious plan to track all customer contacts. TBC's Steve Bell weighs up its chances of success.
Daily News,
Posted 02 Mar 2001
The IT industry is not exactly short of labels. It seems de rigeur for any marketing manager worth his or her salt to devise the latest combination of three or four letters as a verbal short-cut to describe a company's concept or gizmo. But hey presto, add the magic "e" prefix and you announce to the world that you are technologically with it. You brand yourself as Internet-savvy. You clothe yourself in the garments of new media and it becomes shorthand for "state of the art."
Daily News,
Posted 02 Mar 2001
Marketers employ a long-underutilized touchpoint, the invoice, to communicate with customers and build better relationships.
Daily News,
Posted 02 Mar 2001
During the past two decades, Peggy Menconi has seen a lot of changes in the field force arena. Topping that list are the roles and responsibilities of the people working in the field. Menconi, an analyst at AMR Research in Boston, began her career as a field service technician in the Navy.
Daily News,
Posted 02 Mar 2001
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