An inrushing tide of customer information has created a new challenge for data warehouse vendors. Now this process is not just about gathering data from various systems, it's also about doing it in a reasonable timeframe.
Daily News,
Posted 11 Jun 2001
Opportunities are being created for both manufacturers and independent service organizations (ISOs) by the emerging demand of plant and building owners to outsource what was previously viewed as internal service.
Daily News,
Posted 08 Jun 2001
As organizations tighten ROI standards for e-business, the focus shifts from cost savings to managing customer value for top-line growth.
Daily News,
Posted 08 Jun 2001
Struggling to untie your customers' potential? Then real-time marketing could be the solution to your problems. eB-21's Steve Bell investigates its use of analytic applications and discovers some daunting obstacles along the way.
Daily News,
Posted 08 Jun 2001
Despite CRM failure rates as high as 80%, application providers continue to sell CRM as the ultimate solution for business success. While CRM offers neither salvation nor snakeoil, consultant Carol Eberhardt offers ten factors your company should consider in order to reap the greatest benefits from a CRM initiative.
Daily News,
Posted 08 Jun 2001
Many companies are still struggling with how to evaluate CRM solutions. Jim Dickie sheds some light on the criteria firms are using to pick the right products and business partners to support their CRM initiative.
Daily News,
Posted 07 Jun 2001
The Ford Motor Company has discovered new sources of profit in their patents, trademarks, know-how and other knowledge assets.
Daily News,
Posted 05 Jun 2001
To succeed with a global strategy, a business must have a well-planned IT initiative, supported by a solid business case. The recent £42 million ERP replacement and portal project at B2B distributor Hagemeyer is a case in point.
Daily News,
Posted 05 Jun 2001
There remains sound business logic to the concept of personalisation. However, for the time being, it has been relegated to the technology equivalent of a B-list celebrity. A very sad fate indeed for one that fleetingly reached the dizzying apex of stardom.
Daily News,
Posted 05 Jun 2001
When I meet someone who says he is implementing CRM, I always ask, "CRM management" or "CRM marketing"? You would be surprised at the number of times the term CRM (which I believe should include all aspects of customer relationships) is used to describe narrow marketing programs, loyalty programs and marketing automation software implementations. In fact, I recently visited a leading CRM site to eagerly read a promising article about CRM only to discover it was about a financial institution's marketing program.
Daily News,
Posted 05 Jun 2001
Comparison-shopping for a midmarket CRM solution can be perplexing when each vendor uses a different pricing model to figure its fees.
Daily News,
Posted 05 Jun 2001
This piece was written to accompany the feature story, "RFIDs: More Versatile Than Bar Codes," in the July 2001 issue of Field Force Automation magazine.
Daily News,
Posted 04 Jun 2001
This piece on Savi Technology's supply chain solution was written to accompany the feature story, "RFIDs: More Versatile Than Bar Codes," in the July 2001 issue of Field Force Automation magazine.
Daily News,
Posted 04 Jun 2001
Front-office solutions provider FrontRange sees the small business market as an untapped resource.
Daily News,
Posted 04 Jun 2001
Despite initial grumblings from its field force, Demantra has pushed ahead with a Web-based eCRM system from Neteos.
Daily News,
Posted 04 Jun 2001
Sales of palmtop computers will explode in the next three years, according to a new study by Cahners In-Stat Group, leaving handheld PCs in the rearview mirror.
Daily News,
Posted 04 Jun 2001
This second installment of a three-part series on data protection addresses privacy issues and solutions.
Daily News,
Posted 03 Jun 2001
The call center is the heart and soul of The Nailco Group (TNG), a multi-million dollar wholesale beauty supply distributor headquartered in Farmington Hills, Mich., and with continued growth as well as less ability to monitor calls, train salespeople, and maintain strict service standards, the company knew it needed a tune up.
Daily News,
Posted 01 Jun 2001
If there is a single critical component in all successful transitions, it is found in the executive suite. In my years working with companies struggling with customer management, I have found visionary, courageous and skillful leadership to be the single most reliable predictor of potential success.
Daily News,
Posted 01 Jun 2001
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