Natural language based search tools represent an important advance in data search technology. But are they advanced enough to truly benefit corporate users?
Daily News,
Posted 20 Sep 2001
Privacy advocates struggle to protect consumers and data collection regulations tighten worldwide. In response, companies must find new ways to collect and utilize consumer data to provide personalized CRM while remaining sensitive to these issues.
Daily News,
Posted 20 Sep 2001
Blumberg uses his experience with the evolution of portable computer technology to predict the future of field terminals. He argues that mobile workers will soon regularly use technology once described only in science fiction stories, and speculates on what the next step beyond that will be.
Daily News,
Posted 17 Sep 2001
Zamba Solutions originally created its knowledge management program to facilitate information transfer between the members of its rapidly expanding employee base. But when the economy softened, the program, based around a platform from Intraspect Inc., shifted focus to retaining knowledge as employees left.
Daily News,
Posted 17 Sep 2001
The potential for online self-help is largely unrealized in the B2B arena, but with spiraling support costs, that's likely to change. B2B online help is not interchangeable with B2C, however. Partnerships and technical requirements create different needs that must be addressed in B2B self-help environments.
Daily News,
Posted 13 Sep 2001
Personalization, enabled by technology, is about trying to recover the highly individualized levels of customer service apparent in the era of the village economy, while retaining the cost advantages delivered by the industrial revolution and the mass-market economy. And since today's customers prize service and their own time above all else (yet they also expect highly competitive pricing) technology-enabled personalization can make this possible.
Daily News,
Posted 12 Sep 2001
Joseph Batista, director of enterprise and Internet initiatives at Compaq Computer Corp., is leading a unique sales approach, which dispenses knowledge to help businesses grow.
Daily News,
Posted 06 Sep 2001
Despite the risk, the cost, and the time required to implement CRM, companies continue to take the plunge. What motivates them, and what do they hope to get out of it? A new survey provides some insight.
Daily News,
Posted 05 Sep 2001
Just two years ago PeopleSoft was dismissed as "struggling" or "lost." But it has charged back with PeopleSoft 8 CRM, a Web-architected enterprise solution featuring a new CRM component. And the competition is getting more than a little nervous. How nervous? Let's just say that the war rooms across Silicon Valley are open 24/7.
Daily News,
Posted 31 Aug 2001
In his book, Selling 2.0-Motivating Customers in the New Economy veteran salesman Josh Gordon says abandon pitch-and-close selling in favor of motivating the customer to buy.
Daily News,
Posted 31 Aug 2001
KMM's consulting editor explains why the arrival of e-services could drastically change the way we look at e-commerce.
Daily News,
Posted 31 Aug 2001
Over the past few months, I have listened to several aspiring young companies complain that they could not introduce a new application because the wireless operator had no way to bill the customer for it.
Daily News,
Posted 31 Aug 2001
According to Don Blumberg of D.F. Blumberg Associates, Inc., the European service market will grow from about $220 billion in 2000 to close to $400 billion in 2005. A significant change, says Blumberg, is the fact that quality, continuity and geographic coverage have become as important as price.
Daily News,
Posted 31 Aug 2001
Is customer-based government an oxymoron? Siebel Systems doesn't think so.In May, Michael C. Maibach was appointed to the position of senior vice president of government affairs to begin educating and promoting Siebel products to the thousands of government agencies in the U.S. and around the world. Reporting directly to Thomas Siebel, Maibach plans to introduce the same multi-channel software solutions that the private sector enjoys into government agencies, enabling them to integrate their communications channels into a single customer view and report performance metrics in real time
Daily News,
Posted 28 Aug 2001
Save time and money on travel and heighten service levels by meeting online with colleagues, customers and prospects.
Daily News,
Posted 24 Aug 2001
Unveiling its latest product offerings at a major conference in Las Vegas earlier this summer, enterprise software supplier PeopleSoft seemed to have a convincing customer management story. The operational functionality it inherited from its acquisition of Vantive has been fleshed out, strengthening its hand in its long-running battle with the likes of Siebel, Oracle and SAP.
Daily News,
Posted 22 Aug 2001
When it comes to utilizing technologies to better serve customers, do high-tech companies practice what they preach? Two companies--National Semiconductor and iTouch Communications--are harnessing high-tech tools via the Web to provide customers with more timely information, help salespeople close sales, consolidate and assist distributed customer support staff and train partners.
Daily News,
Posted 21 Aug 2001
Nowhere in the CRM community is there more contradiction and confusion than in customer metrics. People either espouse customer metrics as the holy grail of CRM or they label them a waste of time. But the basics are simple--your ability to use customer-centered metrics to mange your business will depend largely on what business you are in and the relative importance of sustained customer relationships.
Daily News,
Posted 21 Aug 2001
Cable & Wireless replaced its traditional, paper-intensive market research with a Web-based customer feedback solution. The program's success is a prime example of the synthesis between strategy and technology.
Daily News,
Posted 20 Aug 2001
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