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With new versions of PASW Data Collection and PASW Collaboration and Deployment Services, SPSS helps analysts and business users alike manage the voice of the customer.
In a new survey, more than half of respondents cite overall marketing-budget cuts of at least 20 percent, but nearly half claim they'll be increasing their social media marketing spend.
A new Forrester Research report highlights the return on investment in social media communities.
Inbound marketing vendor HubSpot offers a new social media monitoring solution and gives advice to small businesses toying with Twitter.
The Harte-Hanks software division's Version 12 refreshes real-time validation capabilities, business-rules sharing, and dashboard interfaces.
Bolstering search, integration, and queuing, the company looks to emphasize hard ROI and customer satisfaction in its latest release.
Magic Quadrant for CRM Service Providers '09: The market for CRM consulting and solution implementation services grew in 2008, but the next year will bring challenges for all providers, including the foursome Gartner rated tops: Accenture, Capgemini, Deloitte, and IBM Global Services.
The listening platform provider brings social media analysis to the CRM world.
Oracle releases financial results, announces the departure of an influential leader, and creates news around its Fusion Middleware Apps.
By integrating data collected by its recommendation-engine partners, Responsys aims to help clients deliver highly personalized emails.
New releases promise to help Coremetrics clients deliver ads of higher relevance.
AMI-Partners research indicates that small businesses aren't as slow to get social as some have contended. What's driving adoption? The blurring of the lines between professional and personal uses of social networking.
A new CFI Group study find customer satisfaction statistics improving despite the economic downturn.
Magic Quadrant for Data Quality Tools '09: Five leading vendors hold their ground, despite a slight slip by SAP.
Social media monitoring vendor Visible Technologies launches TruReputation and expands its search reputation management offerings.
Forrester Customer Experience Forum '09: A Day Two keynote stressed that the pinnacle of online capabilities yet awaits.
Sources say the software-as-a-service business intelligence vendor caved under tough economic conditions.
Forrester Customer Experience Forum '09: Opening keynote stresses the importance of possessing heart, brains, and courage in the pursuit of experience-based differentiation.
The vendor's latest offering looks to deliver a clear vision for unified communications — a vision that centers on productivity enhancements.
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