Parker Software announced today the integration of their live chat software, WhosOn, with Microsoft Dynamics CRM 2011.
Integration is also available with Microsoft Dynamics CRM online, which delivers Microsoft Dynamics CRM 2011 as an on-demand service.
This new release follows Parker Software's previous integrations with Microsoft Dynamics CRM 4 for both live chat and also their Email2Db advanced email automation solution. This latest release provides improved flexibility for greater customization.
Key to this recent development was the ability for both applications to work in harmony, to enable enterprise scalability, easy interoperability with the dynamics platform and point and click configurability. The integration now brings a whole new level of Web site visibility and interaction, with the WhosOn solution enabling the tracking and engagement of Web site visitors in real time, ultimately adding additional levels of productivity to sales, marketing and customer service departments and marketing organizations worldwide.
Through the WhosOn interface, live Web site visitor details or prospects can be sent directly to Dynamics CRM 2011, as can call back requests and live chat transcripts, which in turn can be added to a case, the history of a prospect or created as a lead or customer.
Further enhancements to the WhosOn Live Chat platform include a new interface design to reflect a standard Microsoft product.