Store Vantage, the creator of a free, cloud-based customer management platform for appointment-based businesses, today announced a new way for customer referrals to go social and increase business. Clients of any business using Store Vantage can now choose to publish reviews in their own Facebook newsfeed and log into their personal profile using Facebook Connect.
"The biggest challenge for any small business is marketing, and nothing beats word of mouth for value and effectiveness," said Caroline Shin, co-founder and CEO of Store Vantage. "Yet true word of mouth can only go so far. The holy grail for appointment-based businesses is tapping into their clients' social networks, and now Store Vantage lets them do just that."
Store Vantage's free platform offers online scheduling and automated reminders and keeps track of a client's personal details, such as birthday or service preferences. Customers are encouraged to write reviews that can now be shared with their friends through Facebook.
Store Vantage has attracted 2,600 beta businesses to-date and handled more than 90,000 appointments through its platform. Customers typically experience an immediate uptick in their revenues simply by eliminating no-shows, sending out next appointment reminders, and prompting customers to post reviews. Daily revenue forecasts based on appointments scheduled allow businesses to plan in advance for busy or quiet periods. Store Vantage can also help drive traffic in quiet periods by generating limited availability promotions.
"Our pet grooming business has grown a phenomenal 50 percent in revenues since we started using Store Vantage," saidTania Silos-Autry, proprietor of Bath, Brush and Beyond in Albuquerque, N.M. "Store Vantage is like having a virtual marketing assistant. Because of its impact on my business, I've been able to hire two new employees, and my customers are incredibly appreciative of the level of service we now offer them."