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Verint Updates Its EFM Solution
Verint's Enterprise Feedback Management now enables users to embed surveys directly into existing mobile applications and IoT devices.
Posted May 5, 2016
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Verint Systems has enhanced its Enterprise Feedback Management (EFM) solution, enabling more flexible, mobile customer engagement across today's digital enterprise.

The solution, part of Verint's broader Customer Engagement Optimization portfolio, is designed to help organizations take a proactive approach to engaging with customers and employees by capturing, analyzing, and acting on their feedback.

Key feature updates include new application programming interfaces (APIs) that enable users to embed the EFM survey engine directly into mobile apps and Internet of Things (IoT) devices. Other enhancements enable users to enrich surveys with data from external systems, enhance reporting options, and expand the platform's events-driven capabilities.

Verint Enterprise Feedback Management enhancements include the following:

  • Survey Engine API, enabling the collection of in-the-moment feedback within existing branded apps and wearable or IoT devices.
  • Data Stores, automating the upload of data from one or more external sources to EFM, linking it to a survey or profile, and building a data channel that makes enriched data immediately available for filtering and analysis.
  • Advanced Photo Feedback, enabling survey participants to upload images into surveys and further categorize them using tags.

"These latest EFM enhancements point to ongoing investment and innovation and reinforce Verint's strong commitment to and emphasis on mobile customer engagement optimization strategies," said Nancy Treaster, senior vice president and general manager of strategic operations at Verint Enterprise Intelligence Solutions, in a statement. "By advancing the mobile user experience and making it easier to incorporate data from a variety of external sources, Verint continues to raise the bar, helping organizations bring multichannel responses and insights into their businesses to action customer and employee feedback, make improvements, and enrich engagement."


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