Tenjin enhanced its platform with mobile analytics, attribution and ad network data aggregation for tracking, analyzing, and optimizing app marketing campaigns.
Posted Nov 21, 2016
Tenjin, a mobile marketing infrastructure company, has enhanced its platform, enabling app developers to implement mobile analytics, attribution and ad network data aggregation as a full-featured self-service solution for tracking, analyzing, and optimizing their app marketing campaigns.
"Our goal was to make our powerful, feature-rich platform more accessible than ever before," said Christopher Farm, Tenjin co-founder and CEO, in a statement. "While large app developers have the resources to integrate multiple solutions, small and midsized developers have struggled to get insight across all of their campaign sources in one place. Our new self-service solution gives small and midsized developers easy, instant access to the infrastructure they need in order to compete with even the most sophisticated and resource-rich developers."
Tenjin also updated its pricing structure. Analytics for up to 12 million events per month are now free, with each additional 1 million events costing $300. Tenjin's Ad Spend and Ad Revenue API is available for $500 per month. Developers also get access to the Tenjin DataVault, which offers a flexible, customizable data warehouse to provide direct access to user-level data. The company's Unlimited plan is available for $3,000 per month and offers unlimited historical data for use in the DataVault and unlimited events for Analytics.