Sprinklr Integrates with LINE Business Connect

Sprinklr has integrated its social media platform with LINE Business Connect, an API platform that allows businesses to reach consumers on LINE. Sprinklr allows teams to better collaborate to gain a holistic view of each customer and serve them across channels.

"Customer experience is elevated when brands use a single, unified social engagement platform that enables them to know customers better, in a richer context," said Andy van Etten, managing director of Sprinklr Japan, in a statement. "LINE is one of the most important global messenger platforms and technology services in Japan and the greater APAC region and a critical channel for brands to use if they want to reach customers in this part of the world. We are excited to be able to offer this integration to current and future Sprinklr clients in order to help them create even better experiences for their customers."

LINE is one of the most popular channels in Asia. Its 220 million monthly users across the world use LINE as a tool to call and message friends, gather news, make mobile payments, play social games, and stream music. LINE also has retail stores, delivers rides and groceries, and sells hundreds of millions of dollars worth of digital stickers a year.

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