OpenText, a provider of enterprise information management solutions, has extended its reseller agreement with SAP, whereby SAP will resell SAP Hybris Digital Documents by OpenText.
SAP Hybris Digital Documents by OpenText helps customers digitally transform their businesses with a unified platform for engaging digital content and communications. It is complementary to the SAP Hybris Digital Assets Management application by OpenText.
SAP Hybris Digital Documents enables businesses to leverage big-data insights to provide proactive, contextualized communications with their customers that are tightly integrated into data and processes running in SAP Hybris solutions, as well as integration with the SAP HANA platform for analytics.
"Digital transformation is at the core of both OpenText and SAP Hybris solutions, helping enable customers to become true digital enterprises," said Adam Howatson, chief marketing officer at OpenText, in a statement. "With a unified platform and personalized communications, SAP Hybris Digital Documents increases the value and completeness of SAP Hybris Commerce, SAP Hybris Marketing, and SAP Hybris Billing by enabling proactive and personalized digital customer communications. SAP Hybris Digital Documents allows businesses to take a critical step towards digitizing their business processes, helping them create a seamless digital journey and consistent, reliable, and accurate customer experience."
SAP Hybris Digital Documents by OpenText helps customers to do the following:
- Convert bills into digital customer communication channels with customer-specific customer service, billing, and marketing messages with the SAP Hybris Billing solution;
- Drive revenues with personalized store receipts, packing lists, price tags, and labels with SAP Hybris Commerce solutions;
- Generate leads and improve satisfaction with personalized email and proactive notifications and correspondence;
- Configure individual and mass quotes and contracts with SAP Hybris Commerce, the SAP Customer Relationship Management application, and the SAP Configure, Price, and Quote solution; and
- Contextualize customer interactions with integration to SAP HANA.
Embedded in SAP solutions for customer engagement, SAP Hybris Digital Documents by OpenText helps companies produce many forms of communication that are customized and unique to the specific recipient.
"Enabling a true omnichannel strategy is key to success for today's businesses," said Brian Walker, chief strategy officer at SAP hybris, in a statement. "SAP Hybris Digital Documents offers the ability to deliver personalized and unified customer communication, a key element in driving relevant and consistent omni-channel engagement. Our customers can benefit from a simplified digital strategy that combines data and content tailored to each of their channels and audiences."
SAP Hybris Digital Documents and other solution extensions from OpenText resold by SAP are part of the OpenText EIM strategy, enabling organizations to discover and manage information to spur growth and innovation and decrease time to competitive advantage. The OpenText EIM strategy consists of comprehensive and integrated product suites including Content Suite, Process Suite, Experience Suite, Discovery Suite, Information Exchange and Analytics.
OpenText first announced its integration with SAP hybris in September.