NUVIAD has released NUVIAD Express, an advertising service that allows marketers to create mobile campaigns focused on location, people knowledge, and deep big-data analytics.
Companies can just enter the address of their businesses or the addresses of their competitors and NUVIAD Express will provide detailed audience analysis, including gender, age group, most used apps in the area, and more. This data can then be used to create mobile campaigns targeting the exact audience for the business using advanced click-to-call technology.