MaxPoint will leverage Adobe Audience Manager for activation of enriched CRM lists.
Posted Mar 16, 2017
The integration brings Webbula's consumer and business audiences data to Adobe Audience Manager.
MaxPoint's collaboration with InfoScout lets retailers and suppliers create shopper-level campaign measurement.
7's support for Adobe Cloud Platform - Launch and Standard Data Model enables companies to measure marketing campaigns and integrate chat and virtual agent.
The vendor announced the launch of a set of cloud services for creating exceptional customer experiences, as conference speakers stressed the importance of crafting them.