CallTrackingMetrics Integrates with Shopify

CallTrackingMetrics has integrated its call tracking and management software with multichannel commerce provider Shopify, giving retailers ultimate control and visibility over order-related communications.

Connecting CallTrackingMetrics with Shopify provides caller order history as calls come in, automating return calls and text messages, and identifying buyer preferences in real time.

"Combining forces with Shopify means that e-commerce businesses can gain valuable attribution data to help optimize marketing campaigns and provide a seamless, smart shopping experience for their customers. Typically these have been two separate pieces of the buyer journey, and we are thrilled to integrate them into a single solution," said Todd Fisher, co-founder and chief operations officer of CallTrackingMetrics, in a statement.

This integration is available through the Shopify App Store.

---

Related Articles

CallTrackingMetrics Integrates with Microsoft Bing

Marketers can now capture call attribution data for Bing-generated offline conversions.

CallTrackingMetrics Integrates with AMP

Marketers can now use call tracking and attribution capabilities on web pages created with AMP.

CallTrackingMetrics Integrates with Bizible

The integration enables marketers to track and measure the performance of inbound calls along with the rest of their channels.